Best CRM for Canadian Real Estate Agents: how to choose
How to choose a real estate CRM in Canada: what nine vendors publish on price, currency and trial, plus CASL, French and data location. Checked October 2026.
No single CRM suits every Canadian agent. This guide lists what nine vendors say publicly about price, currency and trial, then the questions that matter in Canada: CASL consent, French, and where your data is stored.
Short answer
Pick on the constraints you cannot give up, then compare price. For a Canadian agent those are usually a bill in Canadian dollars, a record of when and how each contact consented, French for some clients, and a known data location. Most vendors below state some of these on their pricing page and leave the rest unsaid.
We build one of the products compared here, Realtor Desk, so read its row with that in mind. It is not the cheapest here, and it is the wrong choice for a team that needs seats or shared pipelines.
What each vendor publishes
Five questions that matter more in Canada
1. Which currency does it bill in?
Wise Agent states US dollars. Follow Up Boss, IXACT Contact and Top Producer show prices without naming a currency, and Top Producer tells Canadians to request pricing. A bill in a currency you do not earn in adds exchange rate and card fees you will not see on the pricing page.
2. Does it record consent for CASL?
Canada’s anti-spam law puts the burden of proving consent on the sender. A CRM can store the date and source of consent against each contact, which makes that proof easy to produce. It cannot decide whether your consent was valid. We explain the consent windows in our CASL guide for real estate email.
3. Does it work in French?
“Supports French” can mean a translated website, a French interface, or French client email. Ask which. In Realtor Desk the language is set per contact, so an English-speaking agent can write to a francophone client in French. See how bilingual workflows work.
4. Where is the data stored?
Most pricing pages do not say. Realtor Desk’s production database runs in Canada (ca-central-1); features that call outside services, such as SMS and AI drafting, may send content to those providers. Ask every vendor for both answers: where records are stored and which third parties see them.
5. Which listing source does it use?
Importing a listing from a public Realtor.ca page is not the same as a licensed CREA DDF® feed. Realtor Desk imports from Realtor.ca today; native DDF sync is on the roadmap and not live. Our listing import page explains the difference between an importer, a feed and an IDX website.
Who each option tends to suit
- A solo agent watching the budget: IXACT Contact, Wise Agent and CloseFlow all publish lower monthly prices than Realtor Desk. Compare what each includes, and confirm the currency.
- A solo agent who works in French or needs Canadian data location: Realtor Desk is built around those two points. See the solo agent guide.
- A team with an inside sales role: Follow Up Boss prices per user and by team size, which suits that shape. Realtor Desk does not support teams today.
- A large team or brokerage: Lofty and BoldTrail quote on request, and Top Producer publishes team plans. Ask for a written quote covering setup, seats and anything billed separately.
- Anyone moving off LionDesk: it is discontinued. Lone Wolf Relationships is the vendor’s own offer; the others above are alternatives to compare against it.
How this was put together
This is desk research from each vendor’s own public pages, not a lab test. We did not run these products against each other, and we do not publish conversion or response-time figures we cannot show you the working for. Prices and features change often, so use this as a shortlist and confirm on the vendor’s page before you decide. If a figure here is out of date, tell us and we will correct it.
For a head-to-head on a single product, see the comparison hub. To price Realtor Desk on its own, see what a real estate CRM costs.
Questions
Try it on your own contacts
14 days, then CAD $149 a month. A card is collected up front and nothing is charged before day 14.
CAD $149 a month (Solo), CAD $299 a month (Team)
14-day trial, card collected up front, nothing charged before day 14. EN/FR set per contact, database in Canada. Team is a price tier: there are no seats, assignment or shared pipeline today.
Pricing page
CA$49, CA$99 or CA$179 a month
14-day trial. Prices are marked as a founder rate locked for the first 100 agents. States CASL consent tracking. The pricing page does not mention data location or French. The top plan lists CREA / TRREB data as pending approval.
$69 per user a month (Grow); $499 a month for 10 users (Pro); $1,000 a month for 30 users (Platform)
Annual billing lowers these to $58, $416 and $833. 14-day free trial. The page does not state a currency. Calling on the Grow plan is an add-on.
$46.75 a month billed annually, or $55 a month
Team members are $28.90 or $34 a month. Includes the CRM, email marketing, agent websites and a mobile app. No trial length or currency is stated on the page.
ixactcontact.com pricing
US$49 a month, or US$42 billed annually (CRM); US$69 or US$59 with WiseSocial
Priced in US dollars. 14-day trial. Enterprise pricing is custom. The CRM plan allows up to 5 team members on a shared login.
$179 per user a month (Pro); team plans from $399 a month for up to 5 users
No currency or trial length is stated. The page says to request pricing for Canadians.
Lofty (formerly Chime)
Not published: request a quote
Checked September 28, 2026.
BoldTrail (formerly kvCORE)
Lone Wolf Technologies announced the wind-down in May 2025, kept the software available through September 2025, and offered customers Lone Wolf Relationships.
Inman report
What is the best CRM for a Canadian real estate agent?
There is no single best one. It depends on what you need to be true: published pricing in Canadian dollars, French for some clients, consent records for CASL, where the data is stored, and whether you work alone or on a team. The table above lists what each vendor states publicly so you can compare on those points.
Do I need a CRM built in Canada?
Not necessarily, but ask each vendor four things: which currency it bills in, whether it records consent date and source for CASL, where it stores your data, and whether the interface and client email work in French. If a page does not say, treat that as a question to put to the vendor in writing.
How much does a real estate CRM cost?
Among the vendors that publish a price, a single agent pays from about $42 a month (Wise Agent, billed annually, in US dollars) up to $179 a month (Top Producer Pro), in whichever currency each page uses, and several do not state one. Lofty and BoldTrail ask you to request a quote. Realtor Desk is CAD $149 a month, which is not the cheapest on this list.
Is LionDesk still available?
No. Lone Wolf Technologies announced in May 2025 that it was winding LionDesk down, kept it available through September 2025, and offered customers Lone Wolf Relationships. Any page still recommending LionDesk is out of date.
Does Realtor Desk work for a team or a brokerage?
Not yet. The Team plan is a price tier, not a set of collaboration features: there are no seats, lead assignment or shared pipeline. A team that needs those should choose another product today. Our team and brokerage pages explain what to look for.